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Customer’s Satisfaction toward Robi Axiata Limited: Study on Rajshahi University Area


Shalehar Khatun1 and Md. Rubel Hossain2*

1&2Department of Library and Information Science, Khwaja Yunus Ali University, Sirajgonj, Bangladesh. 

*Correspondence: rubelru91@gmail.com (Md. Rubel Hossain, Lecturer, Department of Library and Information Science, Khwaja Yunus Ali University, Sirajgonj, Bangladesh).

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ABSTRACT

The beginning of the telecommunication business has been appealing not on time in Bangladesh when to compare Asian countries. The mobile telecommunication of serving is repetition on a yearly basis over the last two or three years. Now in our country four mobile phone operators, one is Robi. Most of the companies are offering diverse innovative packages and offer charge added services for satisfying the customer’s needs &demands. This research is the main objective to find out Customer’s satisfaction with Robi Axiata Limited in the Rajshahi University area. There are different ways which have an effect on the performance. The aim of this paper is to search crucial issues which regularly control the more level of performance of mobile users in the Rajshahi University area. Network of coverage, quality of the network, quality of internet, taxes, customer services, value-added services, payment system; encouraging offers are the utmost valuable issues that feelings customer fulfillment. Robi carries their work till now because of their different 4.5 packages. 

Keywords: Telecommunication, Customer satisfaction, Mobile operators, Robi Axiata, and Network quality.

Citation: Khatun S, and Hossain MR. (2021). Customer’s satisfaction toward Robi Axiata Limited: study on Rajshahi University area, Br. J. Arts Humanit., 3(2), 48-55. https://doi.org/10.34104/bjah.021048055


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